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Fall/Winter '23 - Jewel Tones: how to wear amethyst purple?

Fall/Winter '23 - Jewel Tones: how to wear amethyst purple?

Many of the trendy colours this autumn and winter season fall under the heading of jewel tones, deep saturated colours that will liven up your outfit. One of these jewel tones that is very popular in 2023 is purple, specifically amethyst purple. In this blog post, we will explain how to best combine purple with other colours in your outfits.

Amethyst purple

This colour purple is inspired by the gemstone amethyst and comes in different shades. From a light lilac shade to deep dark purple, this is because the gemstone itself has many different shades of purple.

What does amethyst stand for and which constellation belongs to the stone?

Amethyst stands for protection, purification, relaxation, inventiveness and brings harmony and inner peace. If you use this colour in your outfits, you will radiate tranquillity and creativity, perfect for expressing your personal style. Amethyst is the birthstone of the constellation Pisces.

How do you style amethyst purple?

Purple is on the cool side of the colour spectrum. You can style the colour in different ways. For instance, you can choose to combine the colour with other cool colours, such as different shades of blue or other shades of purple and even pink. You can also choose to combine it with precisely warmer shades, preferably colours that provide high contrast, such as orange and brown. Of course, neutral colours are also a good option.

Purple as a statement

Wear purple as a statement by choosing a uni coloured item, such as a women's straight fit trousers, a women's uni purple blazer or a women's uni blouse with stripe design. Pair the uni item with a neutral base colour or a denim item to compliment the colour.

Purple in prints

Purple also works well in prints. Purple is often combined with orange to create a beautiful contrast. You will also see prints with purple and pink or purple and blue, creating a harmonious look. Choose a women's printed blouse dress or combine your women's printed blouse with comfortable jeans.

Monochrome purple outfit

Of course, purple can also be combined well with purple, creating a monochrome outfit. Wear the Geisha ruffles blouse under the purple power suit to create a co-ord set.

Purple outfits for girls


Jewel Tones a series

This blog post is part of a series, in which we will explain our favourite jewel tones and provide the best style advice for this winter. Curious about the other jewel tones? You can read the blog posts on all jewel tones here.

What are jewel tones?

Jewel tones are rich and deep colours inspired by gemstones such as sapphires, emeralds and amethysts. Each gemstone is unique and has its own meaning. Some gemstones are also linked to a constellation, perhaps you will soon shine in the shades of your birthstone.

Jewel tones as a fashion trend

Jewel tones have taken the fashion world by storm in recent seasons and have returned stronger than ever this year. Not only do these intense colours exude warmth and depth, but they also fit the autumn and winter palette perfectly. Think deep ruby red, royal sapphire blue, and mysterious emerald green - each of these shades adds a touch of luxury to your look. The colours pair well with neutrals as well as with each other.