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History of the brand

Geisha has its origins on Dutch soil. Geisha Fashion was founded in 2001 by owner Mark Jessurun who has a background in both fashion and retail. One of the biggest challenges as a retailer was finding the ultimate fit for jeans. For his customers, he looked for jeans or denim that fit well, look nice and feel good in. Over the years, Geisha has grown and continues to strive for higher goals.


Geisha's main core values are that the brand is creative and trade-driven. The aim is to launch collections with a good price-quality ratio every season. In addition, Geisha values its customers. Therefore, Geisha makes every effort to keep optimising its customer service, providing appropriate personalised answers and always striving to find a solution that suits or even exceeds the customer's wish. The collection is a balance between playful and feminine with stylish (allover) prints, comfortable materials and fine knits. The future looks bright. With an eye on contemporary trends and stylish taste from our styling team, we make sure to keep you inspired!

Geisha is for all independent women, of all ages, who want to dress the way they feel. Not only do our clothes have special details such as prints, finishes and materials, the entire Geisha team (from Purchasing to Marketing, from Logistics to E-commerce) has an eye for detail and works with an eye for detail. As we like to say: it's all about the details.